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What are non-reciprocal links and what are there advantages?



Non-reciprocal links are links that are one way; they link to your site without a reciprocal link in return. These Non-Reciprocal Links can actually have a bigger impact on your search engine ranking than Reciprocal Links. The fact that a site links to you without a link in return carries weight with most search engines (they can detect reciprocal links).

Great content can create or draw non-reciprocal links because of the usefulness your site content presents to other site visitors.

There are other ways to generate non-reciprocal links to your website. One method utilized is the posting of links to directories. Many directories charge a fee for their service but there are still many that do not. DMOZ http://dmoz.org/ is the largest volunteer ran directory available and submissions to its directory are free but may take some time before a listing appears. A search for other free link directories turns up many link exchanges and link traders; however with diligence one can find other free link directories. 

Another way to generate non-reciprocal links is to write articles on subjects you are familiar with or better yet an expert in. Each article should include a resource box with your name, copyrights, reprint permissions, email address and URL. Each time your article is published online a new link from your resource box is created. Many article publishers maintain vast archives which mean these links will be available for a long time. Try a search for "Free Article Submission" on Google and the lists of places to submit articles to seem endless.  

I hope this gets you started on your way to creating hundreds of non-reciprocal links for your website.

Added
1/11/2007

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Category
Links & Link Exchanges

Updated
1/11/2007


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