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PPP Design
Professional, Affordable Website Design |
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Custom Solutions |
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Services |
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Website Content Optimization
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Optimized content is
critical to get the most out of
your website. The question is
how to focus your optimization
efforts? Should it be optimized
for W3C (The World Wide Web
Consortium) validation, search
engines, browser load times, or
optimized for visitors? The
simple answer is yes! All four
are valid components to attract
and keep visitors.
W3C
develops protocols and
guidelines that set a standard
for the internet. Valid HTML is
paramount when creating websites
standardized for multiple
browsers and compatible with
most search engines. A website
that does not validate may look
fine in some browsers and not in
others. Search engines may dock
a website's rank if it does not
contain valid HTML.
Browser load times are dependant
on server code execution, image
optimization, compression, and
other factors. If a web page
takes too long to load, visitors
may abandon the page and never
return.
Search engines
use unique algorithms to
determine search engine rankings
for each website. Relevant
content is information that your
target audience finds
applicable. For example, medical
information would be out of
place on an auto parts website.
Your content should be
appropriate for your audience.
Most importantly, content
should first and foremost focus
on visitors. Content
optimization needs to emphasize
the target audience of each
website. If a website does not
reach its core audience, the
other optimizations won't
matter.
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Just For Grins
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- "The brain is a
wonderful organ; it starts working the moment you
get up in the morning and does not stop until you
get into the office." - Robert Frost
- "Early morning
cheerfulness can be extremely obnoxious." - William
Feather
- "I wake up every
morning at nine and grab for the morning paper.
Then I look at the obituary page. If my name is not
on it, I get up." - Benjamin Franklin
- "The man with the
best job in the country is the vice-president. All
he has to do is get up every morning and say, 'How
is the president?'" - Will Rogers
- "I recently took up
ice sculpting. Last night I made an ice cube. This
morning I made 12, I was prolific." Mitch Hedberg
- "My mother had morning
sickness after I was born." - Rodney Dangerfield
- "I feel sorry for
people who don't drink. When they wake up in the
morning, that's as good as they’re going to feel
all day." - Frank Sinatra
- "If one morning I
walked on top of the water across the Potomac
River, the headline that afternoon would read:
'President Can't Swim.'" - Lyndon B. Johnson
- "It seems to me that
trying to live without friends is like milking a
bear to get cream for your morning coffee. It is a
whole lot of trouble, and then not worth much
after you get it." - Zora Neale Hurston
- "Happiness is having a
large, loving, caring, close-knit family in another
city." - George Burns
- "I once spent a year
in Philadelphia, I think it was on a Sunday." - W.
C. Fields
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Monthly Tip |
HDDExpert
HDDExpert provides a snapshot of your SSD (Solid State
Drive) or Hard Drive. The software delivers S.M.A.R.T.
(Self-Monitoring, Analysis, and Reporting Technology)
information indicating drive reliability and
condition. This technology can help warn you of
potential drive failures.
HDDExpert offers
information regarding drive temperature, uptime, case
temperature, error rates, and more. Your drive model
number, serial number, and firmware data are displayed
if available.
This free program diagnoses
drive issues and interpret S.M.A.R.T. data as easily
read messages. No installation is necessary.
Visit the HDDExpert website.
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