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What's New ?
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The Cornerstones of Website Content
We have discussed
website content many times in this newsletter, but how can you tell when you
have great content? The wording on your website is crucial and often dictates
how many people will visit your site. Knowing the three cornerstones of website
content should make it easier to be sure that your site is optimized for
visitors.
Informative Content
Keeps People On Your Page
The first cornerstone is informative content,
your text should be helpful to the people that visit your website. The content
should offer direction or guidance in respect to your business so visitors want
to stay and be informed.
Website
Content Should Get Peoples Attention
Your content should be entertaining. We are not
talking slapstick here, but pure information can get boring. Take the edge off
with humor, music, video, anecdotes, illustrations, and more. Infusing
entertainment value into your informative theme can be difficult, but if done
properly the payoff can be huge. Avoid race, religion, and sexual or political
topics, these can easily be found offensive and you risk losing visitors.
Informative content that is entertaining is more engaging and memorable for
visitors.
Search Engines
Should Be Able to Rank Your Content
Posting a cool infographic may seem like the way
to go but most graphic images don't rank well in the search engines by
themselves. Image alt tags can help but text is a better way to be found in the
search engines. Page titles and descriptions should include keywords, and head
tags like h1, h2, etc. should be used consecutively (we are good at this type of
thing). Spelling should be reviewed, and the content should be relevant to what
your site is all about.
An old saying
derived from a bible verse states that "a cord of three strands is not easily
broken". Informative, entertaining, search engine rankable content is the
best way to climb and maintain your site's position in search engine results. Building your
website content on these basic cornerstones should improve the number of
visitors and the length of time that they stay on your site. |
Smartwatches as Medical Devices
It may not be long
before your smartwatch can be used as a medical device. We already know that
smartwatches can count steps and monitor heart rates on a basic level. With
sensor and software improvements it may be possible to monitor or detect, on a
medically reliable basis, things such as heart rate and heartbeat abnormalities,
blood glucose for diabetes management, sleep apnea, and more.
Experts
suggest that the proper sensors, along with an improvement in software and data
processing are just around the corner. But the biggest hurdle will be regulatory
approval by organizations like the FDA. Fitness companies that currently make
smartwatches (and other devices) would have to be willing to go through the
rigorous approval process.
KardiaBand from AliveCor
has already been FDA Approved and takes a medical-grade EKG in 30 seconds.
KardiaBand offers an integrated band for the Apple Watch that monitors your
heart and alerts you to take an EKG if it detects anything abnormal.
In
the near future, Smartwatches may be able to detect seizure activity as well as
offer solutions for things such as speech and cognitive therapy, and medication
monitoring.
The potential for smartwatches and other wearable fitness
devices to monitor, detect, and alert us of potential health problems may offer
peace of mind to an aging population and their caregivers.
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Just for Grins
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Are You Sure About This? |
1. Moses had the first tablet that could connect to the cloud.
2.
Do I lose when the police officer says papers and I say scissors?
3.
The best thing about money is that if you give it to the right people, they will
give you donuts.
4.
Never date cross eyed people. They might be seeing somebody on the side!
5.
This is my step ladder. I never knew my real
ladder.
6. I'm
not a magician, I just keep losing rabbits and handkerchiefs.
7. If Barbie is so popular, why do you have to buy her
friends?
8. Halloween's a great time to see what your
favorite characters would look like if they were uglier.
9.
Please keep me in your thoughts and prayers right now. Nothing is going on, I'm
just a narcissist.
10. If you glue a dead wasp to your palm,
you can smack your boss on the back of the head as hard as you want and act like
you saved him. |
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Links of Interest |
Monthly Tip |
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Denison Links
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder
Monarch Country
Highlights, Scores, Schedules and More..
Marketing Edge Blog
Marketing tips and Commentary
Why You Should Be Selling the Benefits of Your Products
October 2018 Marketing
Edge Blog Post
spamgourmet
Free, and open source spam
fighting project
Instant Street View
Try Royal Gorge Bridge Colorado or Arches
Nat UT, USA
Laughing Squid
Interesting Videos Posted Daily
ODDEE
Odd stories, links and videos
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spamgourmet
This free, open source project has been in
existence for 18 years. As you may have guessed, spamgourmet is dedicated to
helping people reduce spam email. By creating an account on spamgourmet using a
protected (actual email address) email address and setting up a username, you
can self-generate email addresses for use when you sign up on sites that may be,
let's say, less than verifiable.
Once you sign up, you may never have to
return to the spamgourmet website again. For example, I sign up with the
username "unicornsparkle" (darn, now I can't use that one). When I arrive at a
website that wants me to enter my email address so I can download the latest
fashion tips; I enter anyword.unicornsparkle@spamgourmet.com. The next
three emails sent to anyword.unicornsparkle@spamgourmet.com will be
forwarded to my real, protected email address, any emails beyond that will be
destroyed. Three emails are the default number to be forwarded, you can change
this to a maximum of 20 by changing the email address like this,
anyword.15.unicornsparkle@spamgourmet.com. Now, the next 15 emails
addressed to anyword.15.unicornsparkle@spamgourmet.com will be
forwarded to your protected account.
If I need to sign up somewhere else
I can create a new email address like newword.unicornsparkle@spamgourmet.com.
My username tells spamgourmet where to send the emails, the newword or anyword
variations make the email addresses unique. You can make up a new word whenever
you need a new spam fighting email address.
There is an advanced mode
for people who want to return to the site periodically. The website is showing
its age but it does what it is supposed to do. Try reading the faq's if you're
considering the advanced mode.
Visit
spamgourmet
online to find out more. |
Contact:
PPP Design
Visit PPP Design
Online
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