This Issue:

Marketing Your Site
What's New
Hot Tip
Hot Links
Just for Grins

Website Design          Affordable Hosting          Hosting Plans       Custom Solutions

CD Business Cards        Business Promotional Tools      E-Commerce       Print Services

September 2011

Volume 112

 

Marketing Your Site

What's New ?

Website Review

When is the last time you reviewed your website? No, I mean really reviewed it, every page, each and every word? Even people who update their websites daily often only look at and update a very small portion of the site on a regular basis. The rest of the site can become out of date without the owner ever noticing.

Phrases like "last year", "new model" or "cutting edge" can date a site in very subtle ways. For example, a site that has text that reads, "CD's are the cutting edge in mobile music quality". Or a website that mentions, "Our Team works together as well as the New England Patriots, last years Super Bowl Champion", quickly date a site for a visitor. (The Patriots last won a Super Bowl at the end of the 2004 season)

Periodic reviews can insure that your website is up to date and provides valuable and current information to your visitors. Asking others that you trust to read through your website and let you know if they see anything that dates the content can give you a unique perspective. Even if they don't find out of date content the reviewer may notice a broken link, a section that is difficult to navigate or something else of importance.

Keeping your content fresh gives your visitors the impression that it is the "new model".

A Look at Data Disaster

An August 2011 study by Carbonite revealed that 81% of small businesses believe that data is their most valuable asset. Interestingly, the same study shows that only 13% feel that data disaster will happen to them.

57% of small businesses do not have a plan to protect their companies data, and yet 69% believe they will lose money if their business were to shut down for one day.

59% of small business owners say they haven't thought about a data disaster plan. While many have not thought about a specific plan the study showed that most understood the potential risks associated with data loss.

For many small businesses a catastrophic data loss could make it difficult if not impossible to re-open their doors.

    Just for Grins    

The Benefits of Growing Older

1. Kidnappers are not very interested in you.
2. It's harder and harder for sexual harassment charges to stick.
3. People no longer view you as a hypochondriac.
4. Your investment in health insurance is finally beginning to pay off.
5. There's nothing left to learn the hard way.
6. Things you buy now won't wear out.
7. You have a party and the neighbors don't even realize it
8. Your supply of brain cells is finally down to a manageable size.
9. Your joints are more accurate meteorologists than the National Weather Service.
10. Your secrets are safe with your friends because they can't remember them either.

   

Hot Links

Hot Tip

Denison Links 
Area Website Directory, Recipe Database, Family Resource Links, and E-Minder

 Monarch Country  
Highlights, Scores, Schedules and More..

PPP Design Website Design Marketing Checklist
A categorized website design marketing review.

Help Files and Tutorials
Tutorials provided by PPP Design and BT Computers LLC.

Definitely Denison
Find out More about Denison (Where to shop, eat and stay)

Carbonite
Online Data and File back up

KDiff3
File compare and merge software

KDiff3

KDiff3 is a program that can compare or merge files and directories. Shows the differences in text files line by line. KDiff3 also integrates with Windows Explorer.

KDiff3 can print the differences between two files and provides an automatic merge facility. You can manually align the lines in a file.

Best of all KDiff3 is free and is offered under a GPL license.

Visit the KDiff3 features page here.

Look for the download link on the side menu.

 

 

Contact: PPP Design

Visit PPP Design Online

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